Before you automate a workflow, map it on one page
Automation multiplies whatever process you give it, including its mistakes. A one-page map of triggers, steps, decisions, and exceptions shows what to automate first and what to leave…
3 min readCodeFounders Insights
Technical judgment, written down.
Plain-English notes on what to build, what to avoid, and when a product needs rescue before more budget goes into the wrong foundation.
Pricing custom software for clients: fixed scope, change requests, and protecting your margin
Software projects lose money in the gap between what was sold and what gets built. Price in phases, write down what is out of scope, and agree how…
4 min readWhite-labelling engineering without losing control of quality
Outsourcing development lets an agency say yes to bigger projects, but the client still judges your brand. Five agreements keep quality, communication, and ownership under your control.
4 min readSigns your MVP needs a rescue, and what to do in the first two weeks
Missed deadlines, fragile releases, and a team nobody can replace are symptoms, not causes. A calm two-week rescue starts with access, facts, and one stable release, before any…
4 min readTechnical co-founder, agency, or freelancer: how to choose for your first build
Each option buys you something different: ownership, capacity, or flexibility. The right choice depends on how certain your product is and who will own the technical decisions after…
4 min readScope your MVP around one decision, not a feature list
Most MVPs grow too big because they are scoped as a list of features. Scope it around the one decision the product must help you make, and the…
4 min readOn the desk
What we are writing next.
01
Technical co-founder vs agency vs CTO hire
Which one fits your stage, budget, and risk, and what each actually owns.
02
The MVP rescue checklist
Signs a validated MVP needs a rebuild, and how to decide without guessing.
03
When a spreadsheet workflow is ready to become SaaS
Turning approvals, WhatsApp operations, and manual services into software.
04
Reselling software builds without risking your margin
An agency playbook for scoping, pricing, and change requests.
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The MVP Scope Checklist
Free. One email with your link, no spam.
Turn technical uncertainty into a product decision.
Start with a focused execution review before more budget goes into the build.